Lakrids by Bülow liquorice

Lakrids by Bülow is a premium confectionery brand specializing in handcrafted gourmet liquorice. Founded by Johan Bülow in 2007 on the Danish island of Bornholm, the brand revolutionized the perception of liquorice by combining it with chocolate and other high-quality ingredients.

The products are famously manufactured in their dedicated factory in Hvidovre, near Copenhagen, Denmark. This localized production ensures strict quality control and maintains the authentic Danish craft heritage. Today, while the founder remains involved, the majority ownership is held by a Swedish investment firm, expanding the brand's reach globally while keeping its production roots firmly in Denmark.