Lorenz Snack-World snacks

Lorenz Snack-World is a prominent German snack manufacturer with a rich history dating back to 1889. Originally founded by Hermann Bahlsen as the 'Hannoversche Cakesfabrik H. Bahlsen', the snack division eventually branched off into its own independent entity under the leadership of Lorenz Bahlsen in 1999. Today, it stands as one of the leading European snack companies, known for iconic brands like Curly, Pom-Bär, and Crunchips.

The brand maintains a strong manufacturing presence across Europe, with primary production facilities located in Germany (such as Neunburg vorm Wald) and Poland. As an independent family-owned business, Lorenz Snack-World has focused on expanding its reach through innovation and high quality standards in the savory snack market, operating across more than 80 countries worldwide. The company remains headquartered in Neu-Isenburg near Frankfurt, Germany, and continues to be managed by the Bahlsen family descendants.