Segafredo Zanetti Selezione Crema coffee

Segafredo Zanetti is a world-renowned Italian coffee brand synonymous with the espresso culture. The Selezione Crema variant is specifically roasted to provide a rich and creamy profile suitable for professional and home espresso machines.

Founded by Massimo Zanetti in the late 1970s, the brand grew from a single roasting plant in Bologna to a global powerhouse. Most of the premium blends intended for the European market are roasted and packaged in Italy to maintain high quality standards and traditional flavor profiles.

Today, Segafredo Zanetti is the flagship brand of the Massimo Zanetti Beverage Group (MZB), a multinational corporation based in Treviso, Italy. The group is one of the few in the industry to control the entire coffee supply chain, from coffee plantations in Brazil and Vietnam to roasting facilities and global distribution channels, ensuring consistency from bean to cup.