La Vieille Ferme wine

La Vieille Ferme is a celebrated French wine brand renowned for its consistent quality and heritage. Originating from the Rhône Valley, specifically in the Ventoux region, the brand was established in the 1970s by Jean-Pierre Perrin. The brand name translates to 'The Old Farm,' reflecting its rustic and traditional winemaking roots.

The wine is exclusively produced in France, utilizing grapes harvested from the sun-drenched slopes of the Southern Rhône. Over the decades, it has become one of the most recognized French wine labels globally, praised for offering authentic French viticulture at an accessible price point.

Ownership remains strictly within the founding family. The brand is owned and managed by Famille Perrin, one of the most prestigious winemaking families in France, who also own the legendary Château de Beaucastel. The family maintains a hands-on approach to production, ensuring that the brand preserves its independent identity and French heritage.