Fonzies Gli Originali

Fonzies is an iconic brand of corn-based snacks, specifically cheese-flavored corn extrudates that are baked rather than fried. The brand was launched in Italy in 1979 by the company San Carlo and takes its name from the famous character Arthur Fonzarelli (Fonzie) from the television series 'Happy Days'. The snack is widely recognizable by its yellow packaging and the famous advertising slogan: 'Se non ti lecchi le dita godi solo a metà' (If you don't lick your fingers, you only enjoy it halfway).

While the brand has deep Italian roots and is most famous in the Italian market, the ownership has transitioned through major international conglomerates. Today, the brand is owned by Mondelēz International, a leading global snack company based in the United States. Production continues primarily in Italy, specifically at the Capriata d'Orba plant, ensuring the product maintains its traditional recipe and cultural identity while operating under a global corporate structure.