Made O'Meter
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Löfbergs, formerly known as Löfbergs Lila, is one of the most iconic coffee brands in Scandinavia. Founded in 1906 by the brothers Anders, John, and Josef Löfberg in Karlstad, Sweden, the company has grown from a local roastery into a major international player in the coffee industry.
The brand remains family-owned, which is a point of pride for the company. It is currently under the ownership of the fourth generation of the Löfberg family. While the brand expanded its reach globally, its primary production and roasting facilities remain located in Karlstad, Sweden, maintaining a strong link to its heritage and ensuring quality through local craftsmanship.
Löfbergs is recognized for its commitment to sustainability and fair trade practices. The ultimate owner company, AB Anders Löfberg, operates several subsidiaries across Europe to manage distribution and local market needs, ensuring that their Swedish coffee tradition reaches consumers worldwide.
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