DELIA Classic Green tobacco sticks

DELIA is a brand of tobacco sticks specifically designed for use with the IQOS ILUMA heated tobacco system. These products represent a shift toward reduced-risk alternatives compared to traditional combustible cigarettes. DELIA sticks feature the TEREA-style induction heating technology required for newer IQOS devices, ensuring a consistent taste without the need for cleaning the device.

The DELIA brand is owned and manufactured by Philip Morris International (PMI), one of the world's largest tobacco companies. While the brand was launched to expand the portfolio of heated tobacco offerings in specific markets like Germany, it follows the global footprint of PMI's smoke-free vision. Manufacturing occurs in several high-tech facilities across Europe and Asia, including dedicated heated tobacco plants in Italy and Greece, which serve the European market. Philip Morris International remains the ultimate owner, headquartered in the United States and Switzerland, overseeing the global distribution and development of the IQOS ecosystem.