Kyrey Champú Familiar

Kyrey is a private label brand primarily associated with the Spanish supermarket chain Consum. This specific product, Champú Familiar (Family Shampoo), is designed as an economy-size hair care solution, often sold in 1-liter 'savings format' bottles. The product is manufactured within Spain to serve the domestic retail market, leveraging local cosmetic production facilities to maintain competitive pricing.

The brand Kyrey was developed by Consum S. Coop. V., a major Spanish distribution cooperative based in Valencia. As a store brand (white label), the ultimate ownership lies with Consum, which manages the brand's positioning as a high-quality, affordable alternative to international cosmetic giants. The manufacturing is typically outsourced to Spanish specialized cosmetic laboratories such as Laboratorios Maverick, which belongs to the Ubesol Group.