Fox's Fabulous Viennese Biscuit Selection

Fox's Biscuits is a classic British brand with a history dating back to 1853 when Michael Spedding opened a small bakehouse in Batley, West Yorkshire. The brand became known as Fox's after his daughter, Hannah, married Fred Wells Fox and they took over the business. Over the decades, it grew into one of the most recognizable biscuit manufacturers in the United Kingdom, famous for its 'Fabulous' range and the introduction of unique chocolate-covered treats.

Today, most of the brand's production remains centered in the United Kingdom, specifically at its historic sites in Batley and Kirkham. Ownership has changed hands several times in recent years. In 2020, the brand was acquired from 2 Sisters Food Group by CTH Invest, an affiliate of the Italian global confectionery giant Ferrero Group. This acquisition integrated Fox's into a larger international portfolio, though it continues to operate with its distinct British identity and heritage.