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Erupt is a specialised sports nutrition and snack brand that operates primarily in the United Kingdom. Known for its affordable high-protein snacks, the brand provides macro-friendly alternatives to traditional confectionery, focusing on low sugar and high protein content to cater to fitness enthusiasts and health-conscious consumers.
Originally developed as a private label or exclusive brand for budget-conscious retail chains like B&M Stores, Erupt products are manufactured within the United Kingdom to maintain supply chain efficiency. The brand is owned and managed by Supreme PLC, a Manchester-based consumer goods company that specialises in the manufacturing and distribution of vaping products, batteries, lighting, and sports nutrition brands. Supreme PLC's ownership ensures the brand benefits from a robust distribution network across the UK mass market.
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