Ivi soft drink

Ivi is a legacy Greek brand of carbonated fruit-flavored soft drinks, most famous for its orangeade ('Ivi Porphyry'). Founded in 1926 by Nikos Panagopoulos in Marousi, Athens, it originally operated as a small water bottling and carbonation plant. The brand quickly became a staple in the Greek market, synonymous with high-quality refreshments.

Over the decades, the company expanded its portfolio to include carbonated juices, soda water, and table water. In 1989, the brand was acquired by PepsiCo, integrating it into one of the world's largest food and beverage networks. While the brand is now globally owned, its production remains deeply rooted in Greece, maintaining its local identity and flavor profile.

Today, Ivi is managed under the PepsiCo Hellas subsidiary. Manufacturing primarily takes place in Greece to serve the domestic market and export to neighboring regions, ensuring the brand remains an integral part of Greek beverage culture under the stewardship of its American parent company.