Daniel Chong handbag

Daniel Chong is a Madrid-based fashion brand founded by the designer of the same name. Since its inception in 2009, the brand has focused on creating sustainable and colorful fashion accessories, including backpacks, handbags, and travel cases.

A key pillar of the brand is its commitment to local craftsmanship. The products are designed in Madrid and manufactured in small workshops across Spain, primarily in Madrid, Elche, and Pamplona. This approach supports local industry and ensures high-quality standards using sustainable materials like recycled fabrics from plastic bottles (PET) and vegetable-tanned leathers.

The brand remains under the independent ownership and creative direction of Daniel Chong, maintaining its identity as a boutique Spanish label dedicated to functional, urban design and ethical production.