NIVEA Personal Care Range

NIVEA is one of the world's most recognized skin care brands, established by Pharmacist Dr. Oscar Troplowitz in 1911. Its success began with the development of Eucerit, the first water-in-oil emulsion that allowed for the creation of a stable skin cream, which became the iconic NIVEA Creme.

Today, NIVEA is a global powerhouse with a presence in nearly every country. Its production network is extensive, with major manufacturing facilities in Germany (notably in Hamburg), Poland, Mexico, Thailand, and China to serve various regional markets. The brand has evolved from a single cream into a comprehensive personal care line including deodorants, sun protection, and men's grooming products.

The brand is owned by the German multinational Beiersdorf AG. Beiersdorf is a leader in the global skincare market and maintains a strong commitment to research and development through its Skin Research Center. The company follows a decentralized management structure while maintaining strict German quality standards across its international production sites.