Paulaner Spezi Zero soft drink

Paulaner Spezi Zero is a sugar-free variant of the iconic German 'Spezi'—a refreshing blend of cola and orange lemonade. The Paulaner brand dates back to 1634, founded by Paulaner Friars in Munich, though the Spezi drink itself was popularised in the mid-20th century.

Today, Paulaner Brauerei Gruppe is a leading German brewery group. While it bears the historic Paulaner name, the company is a joint venture between the Schörghuber Corporate Group (holding a 70% stake) and the Heineken Group (holding a 30% stake). The product is brewed and bottled in Germany, maintaining its status as a cultural staple in the DACH region.