Havanna Picante Habanero alfajor

Havanna is an iconic Argentine brand, famously recognized for its high-quality alfajores and coffee shops. Founded in 1948 in Mar del Plata by Benjamín Sisterna, Luis Sbaraglini, and Giuseppe Vaccotti, the brand revolutionized the pastry market in Argentina. This specific 'Havanna Picante' product represents a modern innovation, blending traditional chocolate and dulce de leche with chili (habanero) flavors.

The brand has changed ownership over the decades. In 1998, it was acquired by The Exxel Group, and later, in 2003, it was bought by a group of Argentine investors led by Chrystian Colombo (the Desarrollo y Gestión group). Currently, Havanna is a publicly traded company on the Buenos Aires Stock Exchange and remains one of Argentina's leading food exporters. Most of its production remains centralized in Argentina to maintain the authentic quality of its core ingredients like dulce de leche.