Oral-B Pro-Expert Calm Sensation Toothpaste

Oral-B is one of the most recognizable names in oral hygiene globally, renowned for its extensive range of manual and electric toothbrushes, as well as specialized toothpastes like the Pro-Expert series. Originally founded in the United States, the brand has grown into a major international health label specialized in dental care products that are clinically tested and recommended by professionals.

The global operations of Oral-B are managed under the umbrella of Procter & Gamble (P&G), which acquired the brand through its merger with Gillette in 2005. Manufacturing for the European market, including the Pro-Expert toothpaste line often found in the Netherlands, primarily occurs in specialized facilities in Germany. This ensures consistent quality standards for the stannous fluoride formulas used to address sensitivity, plaque, and enamel protection. As a P&G brand, Oral-B benefits from one of the largest consumer goods distribution networks in the world, maintaining its status as a market leader in the hygiene sector.