Booking.com online travel services

Booking.com is one of the world's leading digital travel companies, primarily known for its extensive platform that allows users to book lodging, flights, and other travel-related services. Founded in 1996 in Amsterdam, it began as a small Dutch start-up named Booking.nl before evolving into a global powerhouse.

The service is operated by Booking.com B.V., which is headquartered in Amsterdam, Netherlands. While the software and platform are developed and maintained primarily in the Netherlands, the company maintains a massive global presence with support offices and local operations in over 70 countries to facilitate its worldwide travel inventory.

In 2005, the brand was acquired by the American company then known as Priceline Group (now Booking Holdings Inc.). Today, it serves as the flagship brand of Booking Holdings, which is headquartered in Norwalk, Connecticut, USA. This ownership structure places the brand under one of the largest travel conglomerates in the world, alongside other major brands like Kayak and Agoda.