Colgate Tandstenskontroll toothpaste

Colgate is one of the world's most recognized brands in oral hygiene. The image shows 'Tandstenskontroll', which is the Swedish version of Colgate Tartar Control toothpaste. The brand's history dates back to 1806 when William Colgate started a starch, soap, and candle business in New York City. Colgate introduced its first toothpaste in a jar in 1873 and the famous collapsible tube in 1896.

Today, Colgate is owned by the Colgate-Palmolive Company, a global consumer products giant headquartered in New York, USA. The manufacturing of Colgate products is highly decentralized, with factories located in multiple countries to serve regional markets; for the European market, production often occurs in plants located in Poland or Italy. The brand has maintained its market dominance through continuous innovation and a vast global supply chain that spans over 200 countries and territories.