Yomo Rinforzo Multifrutti drinking yogurt

Yomo is one of Italy's most historic and recognized yogurt brands, famously known for being the first to introduce 'natural' yogurt without additives in the 1940s. The 'Rinforzo' line, as seen in the image, is a probiotic drinking yogurt designed to support the immune system with vitamins B6 and D. It is produced using 100% Italian milk.

Originally founded by the Vesely family through the company Granarolo (initially 'SITIA-YOMO'), the brand became an emblem of premium Italian dairy craftsmanship. After a period of financial restructuring, the brand was acquired by Granarolo S.p.A., Italy's largest milk production group. Today, Yomo continues to be produced in Italy, primarily at the Pasturago di Vernate plant in Lombardy, maintaining its heritage under the ownership of Granarolo, which is controlled by the cooperative Granlatte.