OLW Smörsmak Popcorn Micro-pop

OLW (Old London Wasa) is a iconic Swedish snack brand that has become a household name across Scandinavia. Originally founded in 1967 as a joint venture between Wasabröd and the American company Borden Foods, OLW specializes in a wide range of snacks including potato chips, popcorn, and nut mixes. Its production facilities are primarily located in Filipstad, Sweden, where it maintains significant local manufacturing operations.

Over the decades, the brand's ownership has evolved through several mergers and acquisitions. Today, OLW is a core brand under the Orkla ASA banner, a leading Norwegian industrial conglomerate. The brand operates under the Orkla Confectionery & Snacks Sweden division, ensuring its continued dominance in the Nordic snack market while benefiting from the extensive distribution network of its parent company based in Oslo, Norway.