Maxbrands Petroleum Jelly

Maxbrands Petroleum Jelly is a personal care product designed for skin protection and hydration. The product is developed in the Netherlands by Maxbrands Marketing B.V., a company specialized in the non-food consumer goods sector, including personal care and household items. While the brand management and development occur in the Netherlands, the physical manufacturing of this specific petroleum jelly takes place in India, as indicated on the packaging.

Maxbrands operates as a B2B supplier, primarily distributing its private label products to large retailers and wholesalers across Europe. The brand is part of the broader portfolio of Topbrands Europe, which acts as the ultimate parent company. Topbrands is a significant player in the European distribution market, managing various private labels and international brands. This structure allows Maxbrands to offer competitive pricing while maintaining compliance with European cosmetic regulations.