Rexona Men Invisible Ice Fresh antitranspirante

Rexona Men Invisible Ice Fresh is a widely recognized antiperspirant designed to provide 48-hour protection against sweat and odors while preventing white and yellow stains on clothing. The brand was originally created in 1908 in Australia by Alice Sheffer, a physician and the wife of the founder of the Sheldon Drug Company. It quickly became a market leader due to its effective formula and pleasant scents.

In 1930, the brand was acquired by Lever Brothers, which later merged to form the global giant Unilever. Today, Rexona is marketed under several names globally, including Degree in North America, Sure in the United Kingdom and Ireland, Shield in South Africa, and Rexena in parts of Asia. While the brand has its roots in Australia, manufacturing for its aerosol products is distributed across various global facilities, including major plants in Australia, the United Kingdom, and the Philippines, depending on the specific regional market and product format.