O'HO! cereal rings

O'HO! is a prominent Lithuanian brand of breakfast cereals and snacks. The product shown in the image is manufactured by UAB "Naujasis Nevežis," a company founded in 1991 and based in Ilgakiemis, Kaunas district, Lithuania.

Over the decades, the company has evolved into a regional leader in the production of extruded products, including cereal rings, pillows with fillings, and savory snacks. The brand was formerly managed under the company name Naujasis Nevežis, but the parent company rebranded to OHO GROUP in early 2025 to align more closely with its flagship trademark. The product is widely exported across Europe and beyond, maintaining its production roots in Lithuania where the original factory operates.