Made O'Meter
Discover where a brand or product originates
Lucky Strike is one of the most iconic cigarette brands in history, famously associated with its "It's Toasted" slogan and the red bullseye logo. The brand was originally introduced in 1871 by the R.A. Patterson Tobacco Company in Richmond, Virginia, as a cut-plug chewing tobacco before evolving into a cigarette brand. In 1905, it was acquired by the American Tobacco Company, which turned it into a global powerhouse.
Today, Lucky Strike is owned and manufactured by British American Tobacco (BAT), a multinational giant headquartered in London. While the brand maintains its American heritage—highlighted by the "Patterson" and "VA. USA" markings on this limited edition pack—the actual production occurs in multiple facilities across the globe, including various European locations. The pack shown features Italian health warnings, indicating it was intended for the Italian market. British American Tobacco oversees the brand's distribution through its extensive network of international subsidiaries.
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