S Special Truffle Olive Oil

S Special is a premium gourmet private label owned by the German discount retail giant Aldi. Specifically, in Spain and other parts of Europe where this branding is used, it falls under the jurisdiction of Aldi Nord. The brand was developed to offer a range of sophisticated food products, such as truffled oils, high-quality cheeses, and specialty meats, catering to consumers looking for luxury items at discount prices.

While the brand itself is German in origin, the manufacturing of its specific products often occurs locally to the market they serve or in regions famous for the ingredient. For Mediterranean staples like olive oil, Aldi frequently partners with established producers in Spain and Italy. The ultimate ownership of the brand lies with the Albrecht family through the Aldi Nord group, which is headquartered in Essen, Germany, and maintains a significant global footprint in the retail sector.