Nike athletic products

Nike, Inc. is the world's leading designer and marketer of athletic footwear and apparel. Founded in 1964 as Blue Ribbon Sports (BRS) by Phil Knight and Bill Bowerman, the brand initially acted as a distributor for Japanese shoes before launching its own line and adopting the name Nike in 1971.

Today, Nike products are manufactured through an extensive international network of independent contract manufacturers. As of 2026, the primary manufacturing hubs are Vietnam, Indonesia, and China. Vietnam remains the largest producer, specifically for footwear, followed by significant operations in Indonesia and Cambodia for apparel. While the company is American-owned and headquartered in Oregon, it does not personally own the factories where its products are made.

Nike operates as a publicly-traded corporation (NYSE: NKE). The brand is a global icon, recognized for its 'Swoosh' logo and 'Just Do It' slogan, maintaining its position as the ultimate owner of its namesake brand along with other major subsidiaries like Converse.