innocent Orange Without Pulp

innocent is a well-known beverage brand specializing in smoothies and juices. Founded in 1999 in London, United Kingdom, by three college friends, the brand gained popularity for its ethical stance and high-quality fruit content. In 2013, The Coca-Cola Company completed a full takeover of the brand, integrating it into its global portfolio while maintaining its independent operational spirit and headquarters at 'Fruit Towers' in London.

While the brand originated in the UK, its primary production now occurs at 'The Blender,' a carbon-neutral, fully electric manufacturing facility in Rotterdam, the Netherlands. This strategic location near the port allows for efficient processing of globally sourced ingredients, such as oranges from Brazil, while minimizing the carbon footprint of distribution across Europe.