Purex Bathroom Tissue

Purex is a premier Canadian brand of bathroom tissue, widely recognized for its softness and reliability. It was originally developed to meet the needs of Canadian households, focusing on hypoallergenic properties and environmental safety, such as being septic and sewer safe. The brand has maintained a strong presence in the North American market by offering various tiers of quality, including its Ultra and UltraLuxe lines.

The brand is manufactured and managed by Kruger Products, a major player in the tissue industry. Production primarily takes place within Canada at Kruger's specialized paper mills, ensuring high standards of quality control and regional supply chain efficiency. Over the years, the brand has remained under the ownership of the Kruger family of companies, maintaining its heritage as a Canadian-owned and operated entity.