Petits Filous yogurt

Petits Filous is a well-known brand of fromage frais and yogurt primarily marketed toward children. Originally developed in France, the brand is celebrated for its small portion sizes and its historical focus on adding calcium and vitamin D to support bone health in growing kids. The name itself translates from French as 'Little Rascals,' reflecting its playful and youth-oriented brand identity.

Today, the brand operates under a dual-ownership structure. In many European and international markets, it is part of the Yoplait portfolio, which is a joint venture between the French dairy cooperative Sodiaal and the American multinational General Mills. In the United Kingdom, it has long been a market leader in the kids' yogurt category. Manufacturing takes place across various facilities globally to ensure freshness and regional supply chain efficiency, with significant production hubs remaining in France to serve the European market.

Ownership of the brand is currently split between General Mills and Sodiaal. General Mills holds the majority stake and manages the international expansion and marketing outside of certain domestic French operations. This partnership ensures that Petits Filous maintains its heritage of French dairy craftsmanship while benefiting from the global distribution network and R&D capabilities of a major multinational food group.