Knox White snus

Knox is a popular Swedish snus brand introduced in 2006 to provide a high-quality alternative at a lower price point. It has since become one of the most recognized and consumed snus brands in Sweden. The product is manufactured in the Skruf Snus factory located in Sävsjö, Småland, ensuring traditional Swedish production standards.

While the brand was originally created by the Swedish company Skruf Snus AB, the ownership structure has evolved over time. In 2005, Imperial Brands (formerly Imperial Tobacco) acquired a significant stake in Skruf Snus AB, eventually taking full ownership. As of today, Knox is part of the global portfolio of Imperial Brands PLC, representing a key segment of their oral tobacco offerings in the Nordic market.