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Discover where a brand or product originates

Löwenbräu German Style Lager

ownerAnheuser-Busch InBev SA/NV (Belgium)
originGermany
manufacturedNew Zealand

Löwenbräu is an iconic German beer brand with a history dating back to 1383 in Munich. While the brand is famously German by heritage and identity, the specific bottle shown in the image is brewed and bottled in New Zealand under license to meet local demand in the Oceania market.

Historically belonging to the Munich-based brewery, the brand underwent various mergers, eventually becoming part of the global brewing giant Anheuser-Busch InBev (AB InBev) following the merger between InBev and Anheuser-Busch. In the New Zealand market, the production and distribution are managed by Asahi Beverages (NZ) Ltd, acting as the local subsidiary or licensee to ensure the product is fresh for the regional consumer base.

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