Trust USB Peripherals

Brand History and Origin

Trust is a prominent Dutch brand specializing in affordable digital lifestyle accessories. Founded in 1983 as Ahold NV (later renamed to Trust International B.V.), the brand initially focused on bringing accessible computer hardware to the European market during the early home computing boom. It is headquartered in Dordrecht, Netherlands.

Manufacturing and Ownership

While the design and brand management remain in the Netherlands, Trust products like USB hubs, keyboards, and mice are primarily manufactured in China to maintain competitive pricing. The brand has expanded globally, with offices and distribution networks spanning Europe, South America, and parts of Asia.

Current Ownership Status

Since 2018, the investment firm Egeria has held the majority stake in Trust International B.V. Egeria is an independent Dutch investment company that supports the growth and professionalization of European businesses. Trust remains a leading player in the value-oriented segment of the peripheral market.