Thés de la Pagode Tea

Brand History and Quality Standards

Thés de la Pagode is a prestigious French tea brand founded in the late 20th century, specifically in the 1980s. The brand was inspired by the ancient Chinese tradition of selecting the finest tea leaves for the elite. Over the decades, it has established itself as a leader in the premium organic tea market in Europe, focusing on 'Grand Cru' quality and traditional harvesting methods like fine picking, which involves selecting only the bud and the first two leaves.

Manufacturing and Sourcing

While the raw tea leaves are sourced from renowned high-altitude gardens across Asia—notably from countries like China, India (Darjeeling), and Sri Lanka—the final processing, blending, and packaging take place in France. This ensures that the brand maintains strict adherence to European organic certification standards (Ecocert), guaranteeing products free from chemical pesticides.

Ownership and Global Presence

Today, Thés de la Pagode is part of the growth strategy of experienced investment groups in the French agri-food sector. The brand continues to focus on health-oriented formulations, offering functional teas designed for wellness, skin health, and digestion. It operates as a high-end label primarily distributed through organic specialty stores, pharmacies, and high-end grocery retailers.