Andrelon hair care products

Andrelon is an iconic Dutch hair care brand established in 1940 by hairdresser André de Jong in Bodegraven, Netherlands. The brand gained significant fame for its distinctive purple packaging and became a household staple within the Dutch market. Originally a family-owned venture, its success led to its acquisition by the multinational giant Unilever in the 1990s.

Today, Andrelon products are manufactured across various global facilities belonging to Unilever's supply chain network. While its brand identity remains deeply rooted in the Netherlands, the production scale has expanded to meet international quality standards. The brand continues to focus on a wide variety of formulas tailored to different hair types, maintaining its position as one of the most recognized personal care names in Western Europe.

As of the 2020s, Andrelon remains a core part of Unilever's Personal Care division. Unilever, headquartered in the United Kingdom, manages the brand's research, development, and distribution. This ownership structure ensures that the historic Dutch brand benefits from global innovation and modern sustainability practices while preserving its heritage as a specialist in professional-style home hair care.