Mylabel products

Mylabel is a prominent private label brand developed specifically for the retail market, primarily associated with the French multinational retail corporation Auchan. The brand covers a wide spectrum of personal care and hygiene products, ranging from skin care and hair care to daily grooming essentials. By positioning Mylabel as a high-quality yet affordable alternative to major national brands, the retailer offers consumers diverse beauty and wellness solutions.

Production for Mylabel products is decentralized, utilizing a network of specialized manufacturers across Europe and other regions to ensure competitive pricing and high standards. While the brand concept and quality control are managed by Auchan, the physical manufacturing takes place in various countries including France, Spain, and Italy, depending on the specific product line. Ownership remains strictly within the corporate structure of Auchan, a major player in the global retail sector.