Piz Buin Sun Care

Piz Buin is a specialized sun care brand that pioneered the use of the Sun Protection Factor (SPF) rating system. The brand was inspired by the ascent of Mount Piz Buin on the Swiss-Austrian border in 1938 by chemistry student Franz Greiter, who sought to create a product to protect climbers from high-altitude UV radiation. Since its commercial debut in 1946, it has become one of the most recognized sunscreen brands globally.

While the brand originated in the Alpine region, its ownership has transitioned through several major multinational corporations. For many years, it was a prominent part of the Johnson & Johnson portfolio. In May 2023, Johnson & Johnson completed the spin-off of its consumer health division into a new independent company named Kenvue. As a result, Piz Buin is now owned and managed by Kenvue.

Manufacturing for Piz Buin products occurs in various locations across Europe and North America to meet international demand. The brand continues to focus on advanced sun filters and skin-hydrating formulas, maintaining its legacy as a premium sun protection provider for both sports and leisure use.