Made O'Meter
Discover where a brand or product originates
Alpro is a pioneering European brand specializing in plant-based food and drinks, including soy, almond, oat, and coconut alternatives to milk and yogurt. Founded in Belgium in 1980, the brand was a trailblazer in the meat and dairy alternative sector, focusing on health and environmental sustainability. For many years, it operated as a subsidiary of Vandemoortele before expanding its reach across Europe.
In 2017, Alpro became part of the Danone family following Danone's acquisition of WhiteWave Foods. This acquisition integrated Alpro into a global portfolio of health-focused food labels. Today, while originating in Belgium and maintaining significant production facilities there and in the UK, Alpro is owned by the French multinational Danone, which serves as its ultimate parent company. The brand continues to lead the plant-based market by emphasizing sustainable sourcing and lower carbon footprints compared to traditional dairy.
Report a bug or give feedback
Made O'Meter uses AI-powered analysis to estimate production origins. Results are not always 100% accurate.
2025 i7even ApS Copenhagen Denmark - All rights reserved. Concepts and methods used in this app may not be reproduced without permission