Redken Hair Care

Redken is a premier professional hair care brand founded by American actress Paula Kent and her hairdresser Jheri Redding in 1960. The brand revolutionized the industry by introducing the concept of protein reconditioning and maintaining the natural pH of the hair, leading to its reputation as a science-backed salon brand.

Manufacturing primarily takes place in the United States, particularly through L'Oreal's extensive network of production facilities. While the core research and development remains tied to its American roots, global demand ensures that supply chains are optimized across multiple international regions to serve salons and individual consumers worldwide.

In 1993, Redken was acquired by the L'Oreal Group, a global leader in beauty and cosmetics. This acquisition allowed Redken to leverage L'Oreal's vast R&D capabilities and global distribution network. Today, it remains a flagship brand within L'Oreal's Professional Products Division, headquartered in France.