Samsung The Freestyle

Samsung The Freestyle is a portable, smart projector designed for versatility, featuring auto-leveling, auto-focus, and auto-keystone capabilities. It was first introduced by Samsung Electronics at CES 2022 to target a younger, mobile-first demographic seeking a high-quality cinematic experience in various environments. The device integrates the Samsung Smart TV platform, allowing users to stream content directly without additional hardware.

Samsung is a South Korean multinational conglomerate that has grown from a trading company founded in 1938 into a global leader in electronics and technology. The Freestyle is primarily engineered in South Korea, though manufacturing is distributed across Samsung's global supply chain, which includes production facilities in countries such as Vietnam and China to meet international demand. The brand remains under the ultimate ownership of Samsung Electronics Co., Ltd., headquartered in Suwon, South Korea.