Made O'Meter
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Oral-B is a globally recognized leader in the oral hygiene industry, renowned for its extensive range of manual and electric toothbrushes, toothpastes, and dental floss. The brand's history began in the United States in 1950 when Dr. Robert W. Huston, a California periodontist, invented a soft nylon-bristle toothbrush that was gentler on the gums. This innovation led to the official branding of Oral-B, which stood for "Oral Brush."
Manufacturing for Oral-B is highly distributed across the globe to meet localized demand. While many of its high-tech electric toothbrush handles and power components are manufactured in Germany, other products like manual toothbrushes and toothpastes are produced in facilities in the United States, Mexico, and various countries within Europe and Asia. This global footprint ensures that Oral-B maintains a dominant market share in the personal care sector.
Today, Oral-B is owned by the American multinational consumer goods corporation Procter & Gamble (P&G). The brand was acquired by P&G in 2005 as part of its multi-billion dollar acquisition of Gillette, which had owned the brand since 1984. Under P&G's stewardship, Oral-B has continued to evolve, integrating modern smart technology into its products to provide users with data-driven dental care solutions.
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