Frisk Mints

Frisk is a well-known brand of ultra-strong sugar-free mints, originally developed in Belgium in 1986. The brand gained significant popularity across Europe and Japan for its powerful cooling sensation and functional benefits, such as breath freshening and the addition of minerals like zinc, as seen on this packaging.

Since 2001, Frisk has been part of the Perfetti Van Melle group, a global leader in the confectionery industry formed by the merger of the Italian company Perfetti and the Dutch company Van Melle. While the brand has Belgian roots, it is now part of a vast international portfolio managed from headquarters in Italy and the Netherlands. Manufacturing for Frisk products occurs in various Perfetti Van Melle production facilities globally to serve different regional markets.