Made O'Meter
Discover where a brand or product originates
Frisk is a well-known brand of strongly flavored sugar-free breath mints, famously packaged in unique, slide-opening plastic dispensers. The brand was originally created in Belgium in 1986 by a Belgian entrepreneur and pharmacist. It quickly gained international popularity for its intense cooling effect and sleek, minimalist packaging design.
While the brand has its roots in Belgium, it was eventually acquired by the multinational confectionery giant Perfetti Van Melle. Today, Frisk products are distributed globally and remain a staple in the functional confectionery market. Production is centered in Europe, predominantly in Belgium, though the parent company's vast supply chain ensures they reach markets across Asia and the Americas.
Perfetti Van Melle, the ultimate owner, is a world-leading Italian-Dutch group formed through the merger of Perfetti and Van Melle. They manage an extensive portfolio of iconic brands, including Mentos and Chupa Chups, with a heavy focus on innovation in the sugar-free candy sector.
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