Made O'Meter
Discover where a brand or product originates
Brabantia is a premium Dutch brand specializing in high-quality household goods, particularly known for its iconic waste bins, laundry care, and kitchen supplies. Founded in 1919 in the town of Aalst, Netherlands, the company began as Van Elderen & Co. and originally produced milk cans and buckets. Over the decades, it evolved into a global design-led brand focusing on sustainability and stylish storage solutions.
Manufacturing for Brabantia products takes place in several locations to serve its international market. While historical production was rooted in the Netherlands, the company currently operates key manufacturing facilities in Belgium (Pelt) and Latvia, while also sourcing components from partner factories in China and other regions. This balanced supply chain allows the brand to maintain high craftsmanship standards while reaching global consumers efficiently.
Regarding ownership, Brabantia remains a family-owned enterprise. It is currently under the stewardship of the fourth generation of the Van Elderen family. The company headquarters is located in Valkenswaard, Netherlands, from where it manages its global operations and maintains its commitment to circular design and environmental responsibility.
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