Twisted Tea Original Hard Iced Tea

Twisted Tea is a leading brand in the flavored malt beverage category, specifically known for pioneering the hard iced tea segment. Launched in 2001, it was developed to provide a refreshing alternative to beer and cider, utilizing real brewed tea and a malt-based alcohol profile. The brand is recognized for its yellow and blue packaging and its 'Life's Better with a Twist' marketing campaign, which often features real fans of the product on its labels.

The product is manufactured primarily within the United States at various facilities owned or contracted by its parent company. As a flagship brand under The Boston Beer Company, it benefits from a wide distribution network across North America. Since its inception in Cincinnati, Ohio, the brand has remained a dominant force in the alcoholic tea market, maintaining its status as one of the top-selling flavored malt beverages in the country through consistent brand loyalty and expansion into various fruit flavors.