Made O'Meter
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Converse is an iconic American footwear brand founded in 1908 by Marquis Mills Converse. Originally known for its heavy-duty rubber-soled shoes, the brand became a cultural phenomenon with the introduction of the All Star basketball shoe, later endorsed by player Chuck Taylor. Its design has evolved from performance athletic gear to a global staple of casual lifestyle and counter-culture fashion.
While Converse was founded and remains headquarted in the United States, its manufacturing processes are distributed across a global network. Production primarily takes place in countries such as Vietnam, China, Indonesia, and India to accommodate its massive international demand.
Since 2003, Converse has been a subsidiary of Nike, Inc. This acquisition saved the brand from bankruptcy and integrated it into one of the world's largest athletic equipment portfolios. Under Nike's ownership, Converse continues to operate as a distinct brand identity while leveraging Nike's extensive supply chain and research capabilities.
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