Made O'Meter
Discover where a brand or product originates
Quavers are a popular brand of potato-based snacks, specifically known for their light, curly shape and cheese flavor. Originally launched in the United Kingdom in 1968 by Smith's Potato Crisps, the brand became a staple of the British snack market. The product is primarily manufactured in the United Kingdom, where it maintains a significant presence in the savory snack sector.
Following a series of corporate acquisitions, the brand’s ownership transitioned from Smith's to Walkers, and eventually to the multinational conglomerate PepsiCo. Today, Quavers are marketed under the Walkers brand name in the UK. This ownership structure places the brand under the umbrella of one of the world's largest food and beverage companies, benefitting from global distribution networks and extensive marketing resources while maintaining its heritage as a British favorite.
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