Ruffles Potato Chips

Ruffles is a world-renowned brand of ridged potato chips, recognized for its uniquely thick and sturdy texture designed for dipping. The brand originated in the United States in 1948 and was later acquired by the Frito Company in 1958.

Today, Ruffles is a flagship brand under the Frito-Lay division of PepsiCo. Because of its global presence, manufacturing is highly decentralized. While a significant portion of production occurs at Frito-Lay facilities across the United States and Canada, the chips are also manufactured locally in various international markets, including regions in Latin America, Europe, and Asia, to maintain freshness and meet local supply chain demands. Ownership remains firmly with PepsiCo, which manages the brand as part of its massive global snack food portfolio.