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Asda Fruit Squash

ownerTDR Capital LLP (United Kingdom)
originUnited Kingdom
manufacturedUnited Kingdom

Asda squash is a staple concentrate beverage offered by the British supermarket chain Asda. This product is typically manufactured within the United Kingdom to serve its nationwide network of retail stores. As a high-volume, own-label product, it is known for providing a variety of sugar-free and double-strength fruit flavors, ranging from orange and lemon to summer fruits and blackcurrant.

The brand is fundamentally tied to the history of Asda, which was founded in Yorkshire, England, through the merger of various local retail interests. While Asda was famously owned by the American retail giant Walmart for over two decades, its ownership has since returned to a predominantly British-based consortium. The brand represents one of the United Kingdom's leading private-label grocery lines, emphasizing value and affordability for the British consumer market.

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