Oral-B toothbrush and dental care products

Oral-B is a global leader in the oral hygiene market, renowned for its wide range of manual and electric toothbrushes, toothpaste, and dental floss. The brand's history is rooted in professional dentistry; it was founded in California by Dr. Robert W. Huston in 1950, who patented a revolutionary new toothbrush design.

Over the decades, the brand evolved through various corporate ownerships, most notably becoming part of the Gillette Company in the 1980s. This partnership solidified Oral-B's dominance in the electric toothbrush market through a long-standing collaboration with Braun for mechanical components. Today, the brand is owned by the American multi-national Procter & Gamble (P&G), which acquired Gillette in 2005. Manufacturing is high-tech and distributed globally, with major production hubs in Germany (especially for Braun-manufactured electric handles) and various other facilities in Europe and the Americas to support its massive international presence.