Cien body lotion

Cien is a specialized personal care and beauty brand exclusively developed for and distributed by Lidl, the global German discount supermarket chain. The product shown, a 250ml body lotion, is manufactured by Cosmolux Deutschland GmbH, a subsidiary of the Maxim Group based in Pulheim, Germany. Although Maxim Group handles the physical production, the brand remains an integral private label part of Lidl's international portfolio.

Lidl itself is owned by the Schwarz Group, a multi-national retail group headquartered in Neckarsulm, Baden-Württemberg, Germany. As a private label, Cien products are designed to offer high-quality cosmetic solutions at competitive prices, with manufacturing often centralized in Europe to maintain strict quality standards while ensuring local availability across thousands of Lidl stores worldwide.